Short-Form Video 101 for Organizers
Learn to make short videos your members will actually watch, from scripting to editing to publishing. No editing experience needed.
Short-Form Video 101 for Organizers is a two-day course (6.5 hours total) for organizers and digital specialists working across labor, community, and social justice movements. We’ll walk you step by step through creating a video, from idea and script to editing and publishing. No prior video editing experience necessary.
Why short-form video?
As organizers, we meet people where they’re at. On social media, that means short-form video: it’s the most engaging type of content across platforms, and learning to use it well means your campaign can reach more people, develop more leaders, and build momentum.
Day 1: Wednesday 10/21, 12 to 3 PM ET
- How to structure an engaging narrative for social media
- Practice drafting a video script
- Strategies and tools for filming direct-to-camera videos with your members
- Tips for recording interviews
Homework: up to 30 minutes between sessions. Optional if you’re only attending Day 1.
Day 2: Thursday 10/22, 12 to 3:30 PM ET
- Step-by-step live demos of video editing in Descript
- Hands-on editing practice
- Feedback from your peers and our experts
- Tips for publishing and maximizing impact
Register
